Posts Tagged ‘Travis’

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the end of an era.

July 1, 2009

Obviously, with the recent death of Michael Jackson, a lot of people have been using the phrase “I feel like a part of my childhood has died”.  As a fan not of Michael (the only album of his that I bought was Dangerous, and I still play it but don’t feel any pull to purchase any of the others) but of his sister Janet, I didn’t echo the sentiment in that particular case (although obviously his death did sadden me), but the following news does make me reminisce.

VIBE magazine is shutting down next month.  For those who don’t know, this is a magazine from the US that covers R&B, hip hop and occasionally other genres of music.  There are also urban fashion spreads, and the odd political essay covering both American politics and the treatment of racism and sexuality in both the US and countries such as Cuba, Mexico and Jamaica (to name but a few).  In short, the magazine is aimed at “black culture”.  I bought my first issue when I was 13 and have been following it ever since (that’s 10 years! which has just struck me, as I think about it.  A decade is a long time!), buying more often than not, though occasionally leaving it on the stand if the cover story didn’t attract me and there weren’t any articles inside to pull my wallet out my pocket.  Here is a picture of that first cover:

TLC VIBE Cover 1999

TLC VIBE Cover 1999

I remember having just purchased TLC’s album “FanMail” (one of my ultimate favourites to this day!!!) and it had rocked my world.  Looking back, I always had liked R&B music but I was only becoming conscious of it, and therefore purchasing Vibe magazine allowed me to begin exploring the genre and fed my mind.  As I expanded my tastes and learned of new artists (some of whom I listen to on the regular now), I also appreciated the long interviews which were actually informative, as well as the more mature articles. And some of the clothes were ridiculous!  At 13, reading a magazine where profanity was used not purposely to shock, but just because that was how people spoke was an eye-opener to me (hence shocking me all the same, haha!) but also refreshingly honest and mature.  In short, it opened my eyes and became part of my childhood, my adolescence.  Of course, carrying around such a magazine at that age raised the eyebrows of some of my peers at school, who had never heard of most of the artists and had no interest (this was the time when indie was in, and most teenagers in the UK were more into the Offspring and Travis than TLC, Puff Daddy, Mariah Carey and Aaliyah) beyond Eminem, who had just come out and caused quite a stir!  (doesn’t that take you back!?)

I did get comments such as “Alan, you’re not black, why are you reading that?” “Who are they? Never heard of them…” “Is that a porn magazine?” (ok, that was one person who got excited by the bikinis but there was occasional nudity, though it was tasteful and could never be termed pornographic, not in a million years) To people who didn’t understand why I listened to the music that I did because I was “white”, I have two responses: a) I’m half Italian, so technically that makes me mixed race anyway (though to look at me I am very “white”-looking so I don’t usually tend to argue! I can understand the mistake and usually accept it). b) Though music is certainly geared towards certain demographics, there are no laws saying what I can and can’t listen to, what genres I can and can’t buy.  It’s a free country, at least in that respect.  Open your minds!

So this magazine did form a large part of my growing up, expanding my musical tastes well beyond Bristol radio and UK music channels (which have a pretty narrow selection IMO, excluding MTV Base), and opening my eyes to both decent journalism and fashion!  Without VIBE, I would be a different person, without a shadow of a doubt.  Music is so fundamental to me, and VIBE certainly fed my need to grow and to expand and to learn about music that I was becoming interested in.  And I am sad it’s closing, despite the fact that I can’t deny it has recently lost its allure.  The articles were more glossy and less probing, the magazine had become half the size it used to be, comprising both less adverts and less articles.  The editorial staff seemed to change every few months, and the variety of features that used to be present in the magazine when I first bought it had been rejigged and slimmed down so much … In a way I am not surprised at VIBE’s closure, because it’s become a diet version of the magazine it used to be (I don’t believe I’m wearing rose-tinted glasses on that one), but I am saddened nonetheless.  Here is a picture of the final cover courtesy of Toya’s World:

Christina Milian & The-Dream VIBE cover

Christina Milian & The-Dream VIBE cover

It’s eye-catching, but hardly iconic in the way that Toni Braxton and Foxy Brown’s nude poses, TLC’s cover dressed as firefighters, Jennifer Lopez’s see-through dress and Tupac’s strait-jacket cover were.  Nudity by this point is passé, and though Christina Milian is undeniably a hottie, for a last issue this cover comes across as a slightly bizarre choice.  Nevertheless VIBE will be missed, despite recent racist accusations by peeps such as Robin Thicke who deserved one cover story at the very least, being one of the best new urban artists to come out in recent years despite not being black!  When he was refused the cover story, his light skin was largely assumed to be the reason why and that was a big shock to me as a non-black reader who thought that as a magazine that very much fought for racial equality, this was backwards.  But for the R&B / hip hop journalistic arena to be reduced solely to The Source, that makes me sad because I’m not a black thug (the audience The Source exclusively seems to aim for) and the features are more geared towards a revolving-door cast of rappers (both washed-up and too new to have earned their stripes) rather than respecting true talent and people who can truly sing as well as spit rhymes.  But maybe that’s just me growing older, and all I can hope is that 13 year olds picking up that magazine are as inspired and intrigued as I was 10 years ago buying my first issue of VIBE.

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